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| The Developing Strategy of the Chinese Small and Medium-sized Pump Enterprises after WTO-entry |
| LU Qing |
| Management College, Huazhong University of Science and Technology |
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Abstract With china entering into WTO, the domestic pump enterprises are facing the challenge fromthe foreign pump companies. Because of the competitive environment becoming complex and vehement day-by-day, it is more and more important to study the corporation strategy. Based on introducing the analysismethod of the strategy management, this article studies the external environment and the inner factor of thesmall and medium-sized pump enterprises, points out the strength, weakness, opportunity, threaten in present,and use the strategy SWOT matrix analysis, gives the suggestion about the developing strategy for the smalland medium-sized pump enterprises after WTO-entry
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Received: 07 August 2013
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